Award in Principles of Marketing and Customer Service SCQF Level 7


100% Online / Admission open 2025
Course code: SCQF7-APMCS-ED / Undergraduate / Customer Service / Credits: 5

Overview

Discover the dynamic world of marketing and customer service with our Award in Principles of Marketing and Customer Service SCQF Level 7. Our interactive teaching methods engage students in real-world case studies, providing practical insights tailored for today's fast-paced digital landscape. Dive into the latest marketing trends and strategies, learning how to effectively engage customers and drive business growth. Gain hands-on experience through simulations and group projects, honing your skills in market research, branding, and customer relationship management. Prepare yourself for success in the competitive marketing industry with this comprehensive and immersive program. Elevate your career prospects and stand out in the digital age with our cutting-edge course.

Course units

• Marketing Principles
• Customer Service Principles
• Market Research
• Consumer Behavior
• Brand Management
• Digital Marketing
• Customer Relationship Management
• Sales Techniques
• Advertising and Promotion
• Retail Marketing

Entry requirements

This qualification is designed for learners who are typically aged 19 and above. Level 3 Diploma OR SCQF Level 6 qualification OR other equivalent international qualification(s) OR 5 years of work experience

Fee and payment plans

Duration
The programme is available in two duration modes:
- 6 Months
- 9 Months


Course fee
The fee for the programme is as follows:
6 Months - Fee: £1,225.00
9 Months - Fee: £925.00

Accreditation

Qualification listed on SCQF website | Accredited by EduQual, UK - regulated awarding body, approved by SQA - Accreditation

Enrol now

1. Complete the online enrolment form and pay the enrolment fee of GBP £20.

2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.

Enrol Now

Career roles

Marketing Assistant
Customer Service Representative
Marketing Coordinator
Client Relations Manager
Sales and Marketing Executive

Key facts

The 'Award in Principles of Marketing and Customer Service SCQF Level 7' is a comprehensive qualification that equips learners with essential knowledge and skills in marketing and customer service. Key learning outcomes include understanding marketing principles, developing customer service strategies, and analyzing consumer behavior. Students will also learn how to create effective marketing campaigns, manage customer relationships, and enhance customer satisfaction. This award is highly relevant to industries such as retail, hospitality, and business services, where marketing and customer service play a crucial role in driving success. Graduates of this program will be well-equipped to pursue careers in marketing, sales, customer service, and related fields. Distinct features of this qualification include practical case studies, industry-relevant projects, and opportunities for hands-on experience. Students will also benefit from expert guidance and support from experienced instructors, ensuring a high-quality learning experience. Overall, the 'Award in Principles of Marketing and Customer Service SCQF Level 7' provides a solid foundation for individuals looking to excel in the dynamic and competitive field of marketing and customer service.

Why this course?

The Award in Principles of Marketing and Customer Service SCQF Level 7 is a crucial qualification for individuals looking to excel in the marketing and customer service industry. With the demand for skilled professionals in these fields on the rise, this certification provides a solid foundation of knowledge and skills that are highly sought after by employers. According to the Bureau of Labor Statistics, jobs in marketing and customer service are expected to grow by 10% over the next decade in the UK. This growth is driven by the increasing importance of customer satisfaction and brand loyalty in today's competitive market landscape. The table below highlights the projected growth in related fields in the UK: | Field | Projected Growth | |--------------------|------------------| | Marketing | 10% | | Customer Service | 8% | By obtaining the Award in Principles of Marketing and Customer Service SCQF Level 7, individuals can position themselves as valuable assets in the industry and take advantage of the growing job opportunities in the UK. This qualification not only enhances one's career prospects but also equips them with the necessary skills to succeed in a dynamic and evolving industry.