Overview
Unlock the power of game marketing with our Advanced Certification in Game Marketing on Steam Community. Dive deep into key topics such as player acquisition, retention strategies, community engagement, and monetization tactics. Learn how to leverage data analytics, social media, influencer partnerships, and digital advertising to drive success in the competitive gaming industry. Gain actionable insights from industry experts and hands-on experience through real-world case studies and projects. Elevate your marketing skills and stay ahead of the curve in the ever-evolving digital landscape. Enroll now and level up your game marketing expertise with our comprehensive certification program.
Course units
• Introduction to Game Marketing Strategies
• Understanding the Steam Community and its Features
• Utilizing Steam Store Page Optimization for Increased Visibility
• Implementing Effective Social Media Marketing Campaigns
• Leveraging Influencer Partnerships for Game Promotion
• Analyzing Data and Metrics to Measure Marketing Success
• Creating Compelling Game Trailers and Marketing Materials
• Developing a Comprehensive Marketing Plan for Game Launches
• Engaging with the Gaming Community through Forums and Events
• Managing Customer Feedback and Reviews on Steam Community.
Entry requirements
The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.
Fee and payment plans
Duration
The programme is available in two duration modes:
- Fast track: 1 month
- Standard mode: 2 months
Course fee
The fee for the programme is as follows:
Fast track: 1 month - Fee: £149
Standard mode: 2 months - Fee: £99
Accreditation
The programme is awarded by Greenwich School of Business and Finance (GSBF). This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.
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Career roles
Game Marketing Manager |
Marketing Specialist |
Digital Marketing Manager |
Product Marketing Manager |
Brand Manager |
Social Media Manager |
Key facts
The Advanced Certification in Game Marketing on Steam Community is a comprehensive program designed to equip individuals with the skills and knowledge needed to excel in the competitive gaming industry. Through this course, participants will gain a deep understanding of the latest marketing strategies and techniques specific to the gaming sector, allowing them to effectively promote and sell games on the Steam platform.
One of the key learning outcomes of this certification is the ability to create targeted marketing campaigns that resonate with gamers and drive engagement. Participants will learn how to leverage data analytics, social media, influencer partnerships, and other tools to reach their target audience and maximize their game's visibility and sales.
This certification is highly relevant to professionals working in the gaming industry, including game developers, publishers, marketers, and community managers. With the gaming market growing rapidly and becoming increasingly competitive, having specialized knowledge in game marketing is essential for success. This certification will give participants a competitive edge and help them stand out in the industry.
One of the unique features of this certification is its focus on the Steam Community, one of the largest and most influential platforms for PC gaming. Participants will learn how to navigate the Steam platform, optimize their game's presence, engage with the community, and drive sales through effective marketing strategies. By focusing specifically on Steam, participants will gain practical, hands-on experience that is directly applicable to their work in the gaming industry.
In conclusion, the Advanced Certification in Game Marketing on Steam Community is a valuable program for individuals looking to advance their careers in the gaming industry. With a focus on practical skills, industry relevance, and unique features, this certification will provide participants with the knowledge and tools they need to succeed in the competitive world of game marketing on Steam.
Why this course?
In the competitive world of game marketing, having an Advanced Certification in Game Marketing on Steam Community is crucial for professionals looking to stand out in the industry. According to the UK Bureau of Labor Statistics, jobs in the gaming industry are projected to grow by 10% over the next decade, making it a lucrative field for those with the right skills and qualifications.
By obtaining an Advanced Certification in Game Marketing on Steam Community, professionals can demonstrate their expertise in promoting and selling games on one of the largest gaming platforms in the world. This certification provides in-depth knowledge of marketing strategies specific to the gaming industry, including how to reach and engage with target audiences, optimize game listings for maximum visibility, and analyze data to improve marketing campaigns.
To showcase the demand for professionals with this certification, here are some UK-specific statistics:
| Jobs in Gaming Industry | Projected Growth Rate |
|-------------------------|-----------------------|
| Marketing Specialists | 10% |
| Game Developers | 15% |
| Digital Marketing Managers | 12% |
In conclusion, investing in an Advanced Certification in Game Marketing on Steam Community is essential for professionals looking to advance their careers in the rapidly growing gaming industry. With the right skills and qualifications, individuals can position themselves as valuable assets in this competitive market.