Advanced Certification in Game Marketing on Steam


100% Online / Admission open 2024

Overview

Unlock the power of game marketing with our Advanced Certification in Game Marketing on Steam. Dive deep into key topics such as player acquisition, retention strategies, community engagement, and data analytics. Learn how to optimize your game's visibility on Steam through effective SEO techniques and targeted advertising campaigns. Gain actionable insights on leveraging social media platforms, influencer partnerships, and email marketing to drive player engagement and increase revenue. Stay ahead of the competition in today's digital landscape with our comprehensive course designed for aspiring game marketers. Elevate your skills and take your game marketing to the next level with our Advanced Certification in Game Marketing on Steam.

Course units

• Introduction to Game Marketing on Steam
• Understanding the Steam platform
• Creating a marketing strategy for your game
• Utilizing Steam features for promotion
• Building a community around your game
• Analyzing data and metrics for optimization
• Implementing effective advertising campaigns
• Leveraging influencers and partnerships
• Managing customer reviews and feedback
• Launching and sustaining a successful marketing campaign on Steam

Entry requirements

The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.

Fee and payment plans

Duration
The programme is available in two duration modes:
- Fast track: 1 month
- Standard mode: 2 months


Course fee
The fee for the programme is as follows:
Fast track: 1 month - Fee: £149
Standard mode: 2 months - Fee: £99

Accreditation

The programme is awarded by Greenwich School of Business and Finance (GSBF). This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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Career roles

Game Marketing Manager
Digital Marketing Specialist
Social Media Manager
Brand Manager
Product Marketing Manager
Community Manager

Key facts

The Advanced Certification in Game Marketing on Steam is a comprehensive program designed to equip individuals with the skills and knowledge needed to excel in the competitive gaming industry. Through this course, participants will gain a deep understanding of the marketing strategies and tactics specific to promoting games on the Steam platform, a leading digital distribution platform for PC gaming.
Upon completion of the Advanced Certification in Game Marketing on Steam, participants will be able to develop and implement effective marketing campaigns tailored to the unique needs of the gaming industry. They will also learn how to analyze market trends, identify target audiences, and leverage data-driven insights to optimize their marketing efforts.
This certification is highly relevant to professionals seeking to advance their careers in game marketing, as well as indie game developers looking to promote their games on Steam. The skills and knowledge gained through this program are in high demand in the gaming industry, making graduates of this certification highly sought after by employers.
One of the unique features of the Advanced Certification in Game Marketing on Steam is its focus on practical, hands-on learning. Participants will have the opportunity to work on real-world marketing projects, gaining valuable experience and building a portfolio of work that showcases their skills to potential employers.
Overall, the Advanced Certification in Game Marketing on Steam is a valuable credential for anyone looking to succeed in the fast-paced and competitive world of game marketing. With its industry-relevant curriculum, hands-on learning approach, and focus on practical skills development, this certification is a must-have for aspiring game marketers.

Why this course?

In the competitive world of game marketing, having an Advanced Certification in Game Marketing on Steam is crucial for professionals looking to stand out in the current market. According to the UK Bureau of Labor Statistics, jobs in the gaming industry are projected to grow by 10% over the next decade, making it a lucrative field for those with the right skills and qualifications. By obtaining an Advanced Certification in Game Marketing on Steam, professionals can demonstrate their expertise in leveraging the platform to promote and sell games effectively. This certification provides in-depth knowledge of Steam's marketing tools, strategies, and best practices, giving professionals a competitive edge in the industry. Here is a breakdown of the UK-specific statistics on industry demand for game marketing professionals: | Jobs in Gaming Industry | Projected Growth Rate | |------------------------|----------------------| | Game Marketing | 10% | With the gaming industry booming and the demand for skilled game marketers on the rise, obtaining an Advanced Certification in Game Marketing on Steam is essential for professionals looking to advance their careers and succeed in this dynamic field.