Overview
Unlock the power of strategic marketing in the gaming industry with our Advanced Certification in Game Marketing Porter's Five Forces course. Dive deep into the five competitive forces that shape every industry and learn how to apply them specifically to the gaming sector. Gain actionable insights on market analysis, competitive strategy, and business development to stay ahead in today's digital landscape. Explore key topics such as industry rivalry, threat of new entrants, bargaining power of buyers and suppliers, and threat of substitutes. Equip yourself with the tools and knowledge needed to make informed decisions and drive success in the competitive world of game marketing.
Course content
• Threat of New Entrants
• Bargaining Power of Buyers
• Bargaining Power of Suppliers
• Threat of Substitutes
• Competitive Analysis
• Market Trends
• Marketing Strategies
• Brand Positioning
• Pricing Strategies
Entry requirements
The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.
Fee and payment plans
Duration
The programme is available in two duration modes:
- Fast track: 1 month: £149
- Fast track: 1 month: £149
Fee payment plans
Fast track: 1 month - £149
Standard mode: 2 months - £99