Overview
Unlock the power of B2B marketing in the IT services industry with our Advanced Certification course. Dive deep into key topics such as account-based marketing, lead generation strategies, and customer relationship management. Gain actionable insights on creating compelling content, leveraging social media for brand awareness, and optimizing SEO for increased visibility. Stay ahead of the curve with the latest trends in digital marketing, data analytics, and marketing automation. Equip yourself with the skills needed to drive growth and success for IT services providers in today's competitive landscape. Take your marketing expertise to the next level and become a sought-after professional in the industry.
Course content
• Market Segmentation and Targeting
• Value Proposition Development
• Content Marketing Strategies
• Account-Based Marketing
• Lead Generation and Nurturing
• Sales Enablement and Alignment
• Customer Relationship Management
• Marketing Analytics and Measurement
• Emerging Trends in B2B Marketing
Fee and payment plans
Duration
The programme is available in two duration modes:
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Fee payment plans
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