Advanced Certificate in B2B Marketing Planning Basics
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Overview
Unlock the power of B2B marketing with our Advanced Certificate in B2B Marketing Planning Basics course. Dive deep into key topics such as market analysis, buyer personas, content strategy, and lead generation. Gain actionable insights on creating effective marketing plans tailored to the digital landscape. Learn how to leverage data analytics, SEO, and social media to drive business growth and maximize ROI. Stay ahead of the competition by mastering advanced B2B marketing techniques and strategies. Whether you're a seasoned marketer or new to the field, this course will equip you with the skills needed to succeed in today's competitive business environment.
Course content
• Introduction to B2B Marketing Planning
• Understanding the B2B Market
• Developing B2B Marketing Strategies
• Implementing B2B Marketing Tactics
• Measuring B2B Marketing Performance
• Analyzing B2B Marketing Data
• Creating B2B Marketing Campaigns
• Managing B2B Marketing Budgets
• Integrating B2B Marketing with Sales
• Adapting B2B Marketing Plans to Market Changes
• Understanding the B2B Market
• Developing B2B Marketing Strategies
• Implementing B2B Marketing Tactics
• Measuring B2B Marketing Performance
• Analyzing B2B Marketing Data
• Creating B2B Marketing Campaigns
• Managing B2B Marketing Budgets
• Integrating B2B Marketing with Sales
• Adapting B2B Marketing Plans to Market Changes
Fee and payment plans
Duration
The programme is available in two duration modes:
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Fee payment plans
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