Advanced Certification in B2B Marketing Pricing Basics

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Overview

Unlock the secrets of B2B marketing pricing with our Advanced Certification course. Dive deep into key topics such as value-based pricing, competitive pricing strategies, and dynamic pricing models. Gain actionable insights on how to optimize pricing strategies for maximum profitability in the digital landscape.

Learn how to leverage data analytics and market research to set the right prices for your products and services. Understand the psychology of pricing and how to effectively communicate value to B2B customers. Stay ahead of the competition with cutting-edge pricing techniques and strategies.

Enroll now and take your B2B marketing pricing skills to the next level!

Course content

• Introduction to B2B Marketing Pricing
• Understanding Value-Based Pricing
• Competitive Pricing Strategies
• Price Segmentation and Optimization
• Pricing Psychology in B2B Marketing
• Negotiation and Pricing in B2B Sales
• Pricing Analytics and Tools
• Pricing Decision Making and Strategy
• Implementing Pricing Strategies in B2B Marketing
• Pricing Ethics and Compliance in B2B Marketing

Fee and payment plans

Duration


The programme is available in two duration modes:
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Fee payment plans
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