Overview
Unlock the power of B2B marketing with our Advanced Certification in B2B Marketing Targeting Basics course. Dive deep into key topics such as account-based marketing, buyer personas, lead scoring, and more. Gain actionable insights on how to effectively target and engage with B2B customers in today's digital landscape. Learn advanced strategies to optimize your marketing campaigns and drive results. Our expert instructors will guide you through hands-on exercises and real-world case studies to enhance your skills. Elevate your B2B marketing game and stay ahead of the competition with this comprehensive certification. Enroll now and take your marketing career to the next level!
Course content
• Identifying Target Markets
• Buyer Personas in B2B Marketing
• Account-Based Marketing Strategies
• Data Analysis for Targeting
• Segmentation and Targeting Techniques
• Personalization in B2B Marketing
• Targeting through Content Marketing
• Utilizing Technology for Targeting
• Measuring Targeting Effectiveness
Fee and payment plans
Duration
The programme is available in two duration modes:
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Fee payment plans
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